Our products are made from cotton, polyester and polyethylene and these materials, combined with packaging, represent Fossflakes’ biggest sustainability impact.
Finding ways to reduce the environmental footprint of our products while retaining their durability, warmth and comfort is at the heart of our sustainability efforts.
Focus areas
Reduce the impact of our products by exploring different solutions from new materials to new business models
Finding solutions for product ‘end-of-life’ management – first and foremost by exploring options with our largest retail customers
Rethink our packaging solutions to reduce packaging materials and allow for a wider customer choice regarding packaging
Goals for 2024
Strong offering of new products based on more sustainable raw materials without losing the product’s key attributes
Creating the lowest carbon footprint products in our category of the market – documented
Offering clever and flexible packaging solutions – fossil free
Progess in 2022
Decided to introduce cotton sourced from Better Cotton farmers, who are trained to use less water, synthetic pesticides and fertiliser
Planned to switch our polypropylene sales packaging to recycled material
Established a task force and roadmap for further product and business model development
Made an environmental assessment of our top-selling product to guide our reduction strategy and provide a baseline for measuring our progress
Upgraded our ERP system to ensure it supports the tracking of sustainability performance metrics
For more about our actions and progress on this topic, download our 2022 sustainability report.